Privacy Policy for the Phorm Website
Effective Date: 13 February 2008

Use of personal information
This privacy policy relates to Phorm Inc.'s and Phorm UK, Inc.'s use of any personal information that you provide through this website.

This privacy policy explains the following:

Phorm is legally bound to protect your personal information, and has been through a rigorous audit by Ernst & Young to ensure that we meet the highest standards of data protection (View report PDF). Various data protection laws concerning the protection of personal information protect you.

This website has links to websites that are operated or owned by third parties. These websites have their own privacy policies, and you should review them. We cannot accept responsibility or liability for the privacy practices of these third-party websites, and you use them at your own risk.

What information will this website collect about me?
To enable Phorm to provide you with a response to any comments or questions you may submit using this website's 'Contact Us' form, we ask for personal information about you, such your name, email address, ISP and the comments or questions that you send to us.

This website also sends your browser a 'cookie' — a small piece of data stored on your computer's hard drive to determine what information to present to you on your return visits. The cookie is 'blind' to your identity, which is masked by a randomly generated ID number.

How will this data about me be used?
Phorm will use any personal information it gathers to:

If Phorm proposes to use your personal information for use other than those listed above, we will contact you first — and you can withhold or withdraw your consent.

Will my personal information be shared with anyone else?
If you contact Phorm concerning an issue that your ISP should address, then we may share your personal information with your ISP, but only if you choose to identify your ISP and consent to sharing that information with the ISP to improve your ISP service.

When will Phorm contact me?
Phorm may contact you if you have sent us a comment or question via the Phorm website.

How long will the Phorm website keep my details?
We will hold your submitted personal information on our systems for as long as is reasonably necessary to address the purpose for which it was submitted, or as long as is set out in Webwise's corporate retention schedule (a database that defines which documents should be kept and for how long).

Can I find out what personal information the Phorm website keeps about me?
You may request a copy of the personal information that the Phorm website holds about you and have any inaccuracies corrected. We may charge a reasonable fee for information requests, and we reserve the right to request such evidence as we consider reasonably necessary in the circumstances to prove your identity. We will use reasonable efforts to supply, correct or delete personal information about you.

For more information, please contact:

The Data Protection Officer
Phorm UK, Inc
222 Liberty House
London W1B 5TR

How is non-personal information collected and used?
'Non-personal information' contains nothing that could identify you personally. We may aggregate non-personal information and share it with our affiliated companies and third parties. This is to provide statistics that enable us to analyse web site usage, and to improve our services.

Changes to Phorm's website privacy policy
This privacy policy may be updated from time to time, so you may wish to check it each time you submit personal information to the Phorm website. The most current versions can be found at http://privacy.phorm.com/policy_services.php.